Strategizing for a Successful #ILGive for #GivingTuesday - Intro to Digital Strategy

When: 
Friday, October 13, 2017 -
3:00pm to 5:00pm
Where: 
Forefront Large Conference Room
208 S. LaSalle Street, #1535
This event is open to: 

Operating Nonprofits, Grantmakers, Advisors, General Public

This is a complimentary event.

Registration for this event is now closed. To get on the waitlist, please email registration@myforefront.org.

You've registered your organization for #ILGive for #GivingTuesday, now what? As the global day of giving reaches its sixth year, how can you find new ways to engage your online audiences? How can you identify and best share your organization's mission? What content can you generate to stand out from the rest? Join us for a conversation with Kathleen Murphy, Forefront's Director of Communications, and Caleb Gardner, co-founder of 18 Coffees and former lead digital strategist for OFA! 

Get a jump start on this year's #ILGive for #GivingTuesday campaign with this informative and interactive conversation. 
 

3:00pm - 4:00pm Presentation and Q+A

4:00-5:00pm Networking and Happy Hour

 

About The Presenters

Caleb Gardner is an insatiably curious digital strategist with unique professional experience, from startups to nonprofits, from Fortune 100 clients to heads of state. He has more than a decade of experience in digital leadership and social impact, building content strategies and developing operational frameworks for a variety of organizations in the public and private sectors, turning online communities into social movements, and building trust at scale.

For more than three years, Caleb was the lead digital strategist for OFA, Barack Obama's political advocacy group. Caleb brought his unique leadership to one of the largest digital programs in existence, with a millions-strong email list and massive social media following -- including the fourth largest Twitter account in the world.

Now as the co-founder and managing partner of 18 Coffees, a digital integration and innovation firm, Caleb helps build digital capability within businesses trying to change the world, powered by a community of digital talent here in Chicago that helps bring ideas to life.


Kathleen Murphy is Director of Communications at Forefront, Illinois’ association for nonprofits, grantmakers and social change agents. She leads Forefront’s strategic communications, public relations, digital marketing, and social media presence.

Through Forefront’s #ILGive campaigns, Kathleen teaches nonprofits how to raise awareness, change minds, engage hearts, open wallets, and rally people to action. Kathleen earned an Arts + Architecture degree from the University of Illinois-Chicago and is an alum of the Obama for America campaign. She serves on the board of directors of EPIC – Engaging Philanthropy, Inspiring Creatives, which provides pro bono creative work to Chicago-area nonprofits.