Intro to Google Grants
The Google for Nonprofits program provides a plethora of services to nonprofits for free. One of those services is Google Grants, which includes $10,000/month in free AdWords search ads. These are the ads that people see when they do a Google search online. They can be highly effective in driving traffic to websites, but creating and implementing these ads can be overwhelming and confusing.
This webinar will help participants learn more about the Google for Nonprofits program (including the Ad Grants opportunity), and will provide a comprehensive overview of setting up an AdWords account, creating campaigns, ads, and keyword lists. Presented by Heidi K. Massey. Recorded on July 25, 2016.